I’ve just returned from San Francisco where I attended TechCrunch Disrupt — a conference I had high hopes for, believing it to be the place where founders could meet investors, pitch their vision and get noticed.
What I found
The event was overwhelmingly dominated by founders — many riding the AI wave, many plugging similar concepts, many seeking the same thing; Investors? Very few. Despite bold branding and lofty promises, the ratio of meaningful investor-engagement to founder-attendance seemed disappointingly low.The ticket price was steep for a founder already trying to conserve funds, and the ROI for the cost felt unclear.The city itself — San Francisco — didn’t help. Homelessness visible everywhere, fewer vibrant local shops and restaurants in the areas I visited, and what felt like many VCs having already left the city or scaled back their presence. The hype: Every corner mentioned “AI”, every startup seemed to be doing “the next big thing in AI”. The problem: when everyone says the same thing, differentiation and impact get lost. Networking: As a founder there to meet investors, I found the networking unfocused. Many attendees looked like founders doing founder-things, fewer looked like they had capital to deploy. Value for money: For early-stage or bootstrapped founders, the cost (ticket + travel + accommodation) may not be justified by outcomes seen. A conference experience is influenced by the city itself — if the local ecosystem feels drained (or presents poor conditions for after-hours connection, local business, ambience) it impacts the overall value.
My advice for future attendees:
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If you’re going as a founder with hopes of raising capital, consider buying an investor pass, or positioning yourself as if you were an investor. I suspect that might be the only way you’ll meet someone who can invest.
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Don’t go without a highly targeted plan: know the investors you want to meet, pre-book meetings, refine your pitch, avoid the scattergun approach.
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Think hard about cost versus expected outcome. If your aim is capital or meaningful connections, the expense only makes sense if the conference is tightly aligned to your goal.
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Be aware of the broader context: the local startup ecosystem, city vibe, cost of stay and networking opportunities outside the schedule all matter.
Final thoughts:
TechCrunch Disrupt is a high-profile, well-branded event, but for the founder who’s spending hard-earned money hoping to land investment, it may not deliver what the hype suggests — especially when the investor presence feels limited and the founder crowd is dense. If you go, go prepared, go curated, and manage expectations. Otherwise, treat it as a very expensive learning trip.
| Rant Or Rave | Rant |
| Pros | Well put together conference |
| Cons | Short on investors |
| Website | www.techcrunch.com |
Shirley Yanez
I am the CEO of Venus Cow A made in England ethical fashion brand based in Leicester. I love good food, films that have a true story, affordable luxury and making brands accountable for their behaviour. I love all kinds of music including Rock, Opera, R&B and classical. When I travel 5 star has
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I love good food, books and films that tell a true story behind them. I love affordable luxury and making brands accountable and more transparent. I love all kinds of music, including Rock, Opera, R&B and classical. When I travel 5 star, it has to be 5 star, including good food, comfort, good sheets and no kids in the pool. I love well made clothes and hate fast disposable fashion. I am well travelled and my favourite places include Marbella, Portofino, St Tropez, LA and Paris.
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