Huang Lim / 26 July 2025 / Categories: Product and Brands, Brands, Branded Products, Beauty & Grooming, Skincare, Make Up

Milk Make up Gym Bag Basics beauty sets $45 bucks save you money

Get three great products including 13 times award winning primer saving $23 dollars

The head office for Milk Make up is ironically in the meat packing district in west Manhattan, but you can’t shop there, 450 W 15th St, Suite 200 (NY 10011) it’s just corporate head quarters.

And the Milk Make up studio where all the products are made is in Brooklyn, 67 North 8th Street, Brooklyn, NY 11249

My friend just sent me this picture from London. We were so happy to see our friends at Milk Make Up front and centre in NK Space flagship store in Covent Garden, London.

I’ve been using Milk Make up products for a few years now. The primer is the best.Goes on great, flawless finish and lasts all day and night literally. No touch ups required I swear down.. They only started the business out of Milk Studios NYC in 2016 with everything made on site, a complete commitment to vegan cruelty free and every product ingredient disclosed. This make up brand is completely transparent and customers clearly love the new approach the beauty.

Here are the credentials for the Ultra Hydro Grip Primer which has literally taken the beauty industry in the US by storm

-Hyaluronic acid hydrates for smoother, plumper-looking skin

-Niacinamide helps smooth texture so makeup goes on evenly

-Blue agave extract grips makeup to prevent fading, creasing, and patchiness

The viral jelly lip and cheek stain is the best too.

The best thing for me about the Milk Make up range is the products are designed for women with healthy outdoor and in the gym lifestyle yet still want to enjoy wearing make up and look dewy and fresh during and after your work out.

The days are gone when women don’t wear make up to the gym. Not in New York City anyway and Milk Make up checks all the boxes. The Hydro Grip primer will literally hold your foundation while you exercise, Pilates, yoga, even running on the treadmill.

You can find Milk Make at their boutique in SoHo or at any of the British beauty distribution company outlets of NK Space. They have a great concession in Bloomingdale’s if you haven’t been yet. I like it better than Sephora and I know everyone loves Sephora for price and selection.

I read Space NK's US wholesale division was sold to PCA Companies in June 2024. This sale included all of Space NK's US wholesale operations, systems, and employees, effectively ending Space NK's direct wholesale presence in the US. The transaction involved nearly 600 points of sale across the US, including partnerships with department stores like Nordstrom and Bloomingdale's, and a shop-in-shop presence at Walmart.

April 2024:

Manzanita Capital, Space NK's owner, explored a potential sale of the entire beauty chain, appointing investment bankers.

June 2024:

Space NK sold its US wholesale division to PCA Companies, a global beauty distribution platform.

June 2024:

The deal with PCA Companies included all of Space NK's US wholesale assets, including employees, systems, and points of sale.

July 2025:

Ulta Beauty acquired Space NK from Manzanita Capital.

It’s a little bit confusing as there appears to be no name change on the retail side of the business. So when you shop “NK Space Apocathary” now you are not actually shopping with the original British company.

So not sure if we’ll see NK space apothecary slowly disappearing from our stores anytime soon or if the stores will stay just owned and operated by a different company keeping the name. It would be a shame to see NK Space go completely from the US however if you live in NYC you can still buy Milk Make up from their studio and boutiques in person and for anyone else around the globe just get your butt online.