I had to share an unbelievable conversation with Ben at Sky yesterday which began by him thanking me for 12 years loyal patronage and explaining because of this I am a Sky VIP customer.

I told him the purpose of my call, to see if I could get my bill down as I had just seen an advert for sky online offering Sky Broadband for £25. It's an offer Sky are running throughout October to attract new amazing customers like me.

He went through a bunch of security questions and then began to take a look at what Sky could offer us. He told me the Sky Q equipment we have is well out of date but then added even though we were out of contract there were no offers, or better deals available for us.

I mentioned the £25 broadband deal and he told me it was very normal to reward new customers with a good deal but not to offer that to loyal longstanding existing customers. So I asked him would he then recommend we leave Sky for better deal else where as a new customer. Ben didn't quite know what to say.

He then began to move into his selling questionnaire, except it back fired a bit because we never use our landline, "what never?" he asked, I repeated NEVER. Then he asked me about TV subscriptions and packages, when I told him we occasionally watched something on Amazon Prime, he went into a Sky TV upgrade pitch to get us hooked up to 120 channels. I repeated I was calling to get the bill down not add more services.

This didn't deter him. He asked me how many TV's we had in the house and when that didn't give him what he needed he moved on to asking about who our mobile phone services were provided by.

At this point I had had enough of a sales representative reading from a script on complete auto pilot not listening to word I was saying.

When I finally managed to wake him up, repeating again I was looking for a better deal as a long standing VIP customer he told me there was absolutely nothing he could do, except to give me the customer service retention team phone number 0333 7591018.

These are the people you call I believe when you are sick of Sky and want to leave in the hope of being offered a slightly better deal in exchange for a contract.

I haven't called the number yet. I am not sure I want to be trapped in a contract with a company who clearly aren't interested in loyalty.

It does make me a bit sick I am paying so much more for service and outdated equipment than a new customer would be. Maybe I need to leave Sky, go elsewhere for a better deal for a bit and then come back.

Is that what everyone else is doing? Enduring the aggravation of keep changing their provider in order to take advantage of marketing schemes and competitive price incentives.

There must be another company out there that can do better than this. Please comment and let me know who deserves my business and my loyalty and isn't just going to give me lip service on the rare occasion I reach out to them and then instead of listening, try to up sell me.

Doesn't exactly give me the warm and fuzzies when I think about Sky and all the business I have given them over the last 12 years. Although I do feel better having a rant on here. If you are thinking of joining Sky bear in mind you might need to swap providers again as soon as your contract is up to make sure you don't get stuck paying over the odds like me.

Money Saving expert, Martin Lewis suggests "Haggle with Sky and you could save £100s on your broadband, phone and TV. With our guide learn how you could get a better offer as an existing customer."

Good Lord, how cheesy is that. It makes me think about the Sky tagline "Believe in better" What the hell.